This classic style and brand emerged during the golden age of Rock and Roll, is totally related to this culture, from its design, its material, and its production went hand in hand with this style of music, the multicultural clash of the 60’s It allowed that these clothes with their classic designs easily entered the cloakrooms of the world population, the idols of Rock used them, there was no fan who did not want to dress like them and they also took their commercial vision to the manufacture of simple clothes and comfortable.
It is the knowledge of the world that the time of the psychedelic brought as a consequence that in all the clothing designs that emerged the world would be integrated the most introverted combinations of colors and shapes, which represented freedom of thought, freedom of the individual, the struggle for the ideals and peace for the world, this adding that the Rock groups of the time gave strength to these messages, making them travel every corner of the planet and become a world trend, which in some cases became obsession and protest.
Pretty Green is this type of brand that maintains the essence with which it started, the psychedelic for them is a style and a fundamental rule that must be maintained no matter what this implies, Pretty Green discovered the perfect formula to keep her focus on the new trends that were emerging in the world, it was not easy for Pretty Green to survive the new trends of the world however they managed to understand the globalization of the styles and they worked with the psychedelic theme to perfection, giving a modern and totally different touch to their designs and making them stand out in the subculture market.
For Pretty Green, the important thing is to keep alive in today’s culture the style that marked and left a mark on humanity at the time of the 60th and 70th, many of us know the challenge of adapting to the current era the fresh and simple clothes that it was used before. The current theme of Pretty Green is to keep the Rock and Roll style alive, Pretty Green designs range from designer accessories to clothes that parade on the most famous catwalks in the world, without losing the psychedelic touch and the intrepid color combination, among most colorful of Pretty Green is his gentleman’s clothing, which has classic and modern cuts accompanied by psychedelic details perfectly placed so that modern designs are an addition to their classic details.
Pretty Green is the perfect demonstration of survival and overcoming the advance of time, its formulas and combinations made it becomes a favorite urban brand, where it is considered a modern classic, which permanently revives the styles of the previous epochs, without diminishing modernity and the freshness in the garments and accessories designed, Pretty Green is the clear example that the ancient epochs will never cease to exist in the world of fashion.